leboncoin
Verified“French machine, foreign wallet.”
- Revenue (2024)
- EUR 416M
- Employees
- ~737
- Monthly visitors
- ~27-30M
- Controlling owner
- Permira/Blackstone
66 = midpoint of Control 54 & Data 77
Sovereignty Quadrant
Control ↑ who owns & governs the company · Data → where your data lives. Every dot is a company — click to open it.
Every number below traces to 13 sourced facts across 8 independent sources, last verified 2026-06-12. 4 open questions hold confidence at 78% — they lower confidence, never the score.
Control ↑
Who legally and economically controls the company
Legal & Jurisdiction
78
The operating entity, LBC France SAS, is French-incorporated (RCS Paris, SIREN 521724336) and French-run, squarely within reach of French and EU law (GDPR, DSA, French consumer law). The intermediate parent Adevinta France is also French. The discount versus a pure-EU score reflects that the controlling holding company sits in Norway (EEA, not EU) and ultimate control rests with non-EU private equity — but enforceability against the French operator is strong.
Why 78? 3 sourced facts · click to expand
Operating entity is a French SAS registered in Paris
Pappers (French registry data) · as of 2026-06-12
French parent is Adevinta France, controlling LBC France
Societe.com · as of 2026-06-12
Ultimate parent Adevinta is a Norwegian entity, formerly Oslo-listed
Adevinta press release · as of 2024-05-29
Control & Ownership
30
Voting and economic control sit with a non-EU buyout consortium. After completion (May 2024), Aurelia Bidco Norway AS held ~94.79% of Adevinta's share capital and ~94.53% of voting rights; the consortium is led by Permira (UK/Channel Islands) and Blackstone (US), with US strategic eBay retaining ~18% and US funds General Atlantic and TCV participating. Norwegian holdco, but the capital behind it is overwhelmingly non-EU. Scored low because both voting control and the economic majority are foreign.
Why 30? 4 sourced facts · click to expand
Take-private completed; consortium holds near-total control of Adevinta
AIM Group · as of 2024-05-29
Consortium led by Permira (UK) and Blackstone (US), with General Atlantic and TCV (US)
Cleary Gottlieb (deal counsel) · as of 2024-05-29
eBay (US) retained a significant minority economic stake after the sale
AIM Group · as of 2024-05-29
Deal valued Adevinta at roughly EUR 14 billion (NOK 115/share)
Cleary Gottlieb · as of 2024-05-29
Data →
Where your data lives and who can reach it
Data & Infrastructure
72
Unusually strong for a large EU consumer platform: leboncoin runs its own multi-datacentre infrastructure (at least three sites) in France using OpenNebula/KVM and Kubernetes for its microservices, rather than a US hyperscaler. This sharply limits CLOUD Act exposure for the core platform. The score is held below the top band because (a) the engineering detail is from the company's own blog and not independently re-verified as fully current, and (b) leboncoin's privacy charter acknowledges that some personal data may be transferred outside the EU to subprocessors under SCCs, so the perimeter is not 100% EU-resident.
Why 72? 3 sourced facts · click to expand
leboncoin runs its own data centres on OpenNebula, not a hyperscaler
leboncoin Engineering Blog · as of 2026-06-12
Core stack is self-operated (PostgreSQL, Kafka, own DNS, API gateway)
leboncoin Engineering Blog · as of 2026-06-12
Privacy charter allows some transfers outside the EU under safeguards
leboncoin data-protection charter · as of 2026-06-12
Operations & People
85
Operations are firmly EU-centered. HQ in Paris with additional French sites (Nantes, Reims), euro reporting (EUR 416M revenue in 2024), ~737 employees in the French entity, and an audience of ~27-30M monthly visitors that is overwhelmingly French. Long-time French CEO Antoine Jouteau departed late 2025; interim leadership ran through Adevinta's executive chair before a new CEO was appointed, which slightly internationalises the top of the org — but the workforce and operating footprint remain French.
Why 85? 3 sourced facts · click to expand
Headquartered in Paris with French operating sites
Pappers · as of 2026-06-12
Euro-reporting French entity with material revenue and headcount
Pappers · as of 2024-12-31
Audience is overwhelmingly French
The Media Leader FR · as of 2024-06-30
Aligned to the EU Commission’s official Cloud Sovereignty Framework (SEAL, Jun 2026) →
What we don’t know
4 open questions — they lower confidence, never the score
- ?
Exact post-deal cap table split among Permira, Blackstone, General Atlantic, TCV and eBay
Determines precisely how much of the economic/voting majority is US vs UK/EU; affects the ownership score within the low band.
- ?
Whether leboncoin's infrastructure is still fully self-hosted in France in 2026, or has migrated workloads to a public cloud since the engineering blog post
If material workloads moved to a US hyperscaler, the strong infra score would fall sharply due to CLOUD Act exposure.
- ?
Which specific subprocessors receive personal data outside the EU, and what data categories
Defines the real-world data-residency perimeter beyond the self-hosted core.
- ?
Nationality and mandate of the incoming permanent leboncoin CEO and the degree of operational autonomy from the PE owners
Affects how 'French-run' operations remain in practice post-buyout.
EU Cloud Sovereignty Framework lens
SEAL is designed to assess cloud/infrastructure providers; this is an analogous sovereignty mapping for a consumer marketplace, not a certification.
Strategic
Strategic direction set by a US/UK-led private equity consortium (Permira/Blackstone) with US co-investors and eBay; not under EU strategic control.
Legal & jurisdictional
Operating company is a French SAS fully subject to French/EU law; only weakness is the Norwegian holdco and foreign ultimate parent.
Data & AI
Core data on self-hosted French infrastructure (low CLOUD Act exposure), but charter permits some out-of-EU transfers to subprocessors under SCCs.
Operational
Paris HQ, French workforce, euro reporting, overwhelmingly French user base.
Supply chain
Owns much of its core stack in-house, reducing hyperscaler dependence; full third-party/SaaS supply chain not independently verified.
Technological
Self-built IaaS on OpenNebula/KVM plus Kubernetes in French data centres — high degree of technical autonomy.
Security & compliance
GDPR-active and operating under French regulators; no independent EU-sovereign security certification reviewed here.
Environmental sustainability
No verified data on data-centre energy sourcing or sustainability reporting reviewed for this profile.
EU alternatives
EU-operating and EU-hosted, but ultimately controlled by a US/UK private equity consortium via a Norwegian holding company — strong on infrastructure and operations, weak on ownership.
Spanish C2C marketplace peer; EU-operating but has taken significant foreign strategic investment (incl. Naver), so ownership is not purely EU — verify current cap table.
Lithuania-headquartered EU resale marketplace; broad EU operations but backed by international VC (incl. US funds), so check ownership before treating as fully EU-controlled.
How the method works
Methodology v2 (provisional): the score is the midpoint of two axes — Control (who owns and governs the company) and Data (where your data lives and who can reach it). Each axis is scored only on verified evidence; unknowns reduce confidence, never the score. Every input below is sourced; the weights and judgments are open to challenge.
Spotted an error? Every claim is sourced — challenge it and we correct the record.
- 2026-06-12 — Initial golden profile, authored from primary sources (human + AI review).
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Verified 2026-06-12 · Human + AI joint review (sources independently checked) · Methodology