Vinted
Verified“Lithuania's home-grown unicorn, financed by everyone else's money.”
- Valuation
- β¬8bn
- FY2025 revenue
- β¬1.1bn
- Members
- ~65M+
- Staff
- 2,200+
66 = midpoint of Control 73 & Data 58
Sovereignty Quadrant
Control β who owns & governs the company Β· Data β where your data lives. Every dot is a company β click to open it.
Every number below traces to 12 sourced facts across 9 independent sources, last verified 2026-06-12. 3 open questions hold confidence at 78% β they lower confidence, never the score.
Control β
Who legally and economically controls the company
Legal & Jurisdiction
90
Incorporated and operating in Lithuania as Vinted, UAB; the operating entity and the registered seat coincide in Vilnius, so EU/GDPR/DSA law reaches it directly. The payments subsidiary is licensed and supervised by the Bank of Lithuania, an EU national regulator. No foreign parent sits above the Lithuanian core.
Why 90? 3 sourced facts · click to expand
Operating entity incorporated in Lithuania
Lursoft (LT registry data) Β· as of 2026-06-12
Registered seat and data controller address
OpenCorpData (LEI 2549006Z90S7DPNGV679) Β· as of 2026-06-12
Payments arm EU-regulated
Bank of Lithuania Β· as of 2026-06-12
Control & Ownership
56
Founded by Lithuanians and still privately held with an EU operating core, but the economic majority is non-EU. Major holders include US firms (Accel, Lightspeed, Insight, TPG, Hedosophia, Pinegrove, BlackRock funds), Canada's Ontario Teachers' (TVG), UK's Schroders and Baillie Gifford, and Switzerland's Lombard Odier; EU economic exposure runs mainly through Sweden's EQT and Belgium's Sofina. No foreign stock listing, which lifts the score above pure foreign-control cases, but the cap-table economics clearly skew outside the EU.
Why 56? 3 sourced facts · click to expand
Latest secondary round broadens non-EU base
Silicon Republic Β· as of 2026-04-27
Earlier β¬5bn secondary led by US investor
TPG Β· as of 2024-10-24
Mixed investor base across jurisdictions
EQT Group Β· as of 2026-06-12
Data β
Where your data lives and who can reach it
Data & Infrastructure
40
Vinted states most user data is processed within the EEA, which is better than a default-US posture, but it relies on third-party cloud and service providers and discloses transfers to third countries including the USA under Standard Contractual Clauses (e.g., Google LLC). No EU-sovereign, EU-owned infrastructure is claimed, and the specific core-platform cloud provider is not confirmed from a primary source, leaving CLOUD Act exposure plausible. Scored in the mid-range: EEA-default processing lifts it above a pure US-hosting case, but the lack of sovereign infrastructure and the documented US transfers cap it.
Why 40? 3 sourced facts · click to expand
Default processing location
Vinted Privacy Policy Β· as of 2026-06-12
Discloses US data transfers under SCCs
Vinted Privacy Policy Β· as of 2026-06-12
Relies on third-party cloud/service providers
Vinted Privacy Policy Β· as of 2026-06-12
Operations & People
86
Strongly EU-centered operationally: headquartered in Vilnius since 2008, with its largest workforce in Lithuania (Vilnius, Kaunas) plus EU offices in Amsterdam, Berlin, Hamburg, Paris and Luxembourg (and London). Reports in euros, operates across ~26 mostly-European markets. CEO Thomas Plantenga is Dutch (EU). One small non-EU office (London) keeps it just shy of the top band.
Why 86? 3 sourced facts · click to expand
Headquarters and founding location
Vinted Careers Β· as of 2026-06-12
Workforce size and office geography
Vinted Careers Β· as of 2026-06-12
Reporting currency and scale
Vinted Newsroom Β· as of 2026-06-12
Aligned to the EU Commission’s official Cloud Sovereignty Framework (SEAL, Jun 2026) β
What we don’t know
3 open questions β they lower confidence, never the score
- ?
Which cloud provider hosts Vinted's core platform, and in which regions?
Determines true infrastructure sovereignty and CLOUD Act exposure; no primary source confirmed AWS/GCP/Azure, so infra is scored on the EEA-default disclosure rather than confirmed hosting.
- ?
What is the precise post-2026 cap table and who holds voting control?
Exact EU vs non-EU economic and voting split is undisclosed; ownership score reflects the directional skew toward US/UK/Canada investors, not audited percentages.
- ?
Current global registered member count
Public figures vary (65M to 100M+) by date and methodology; affects scale framing but not sovereignty scoring.
EU Cloud Sovereignty Framework lens
SEAL maps a cloud-provider sovereignty framework onto a consumer marketplace β this is an analogous assessment for comparability, not a certification.
Strategic
European-founded, European-run market leader in C2C resale; no foreign parent above the Lithuanian core.
Legal & jurisdictional
Incorporated and operating in Lithuania; fully within EU/GDPR/DSA reach; payments arm Bank of Lithuania-regulated.
Data & AI
Data processed mostly in the EEA per policy, but third-party providers and documented US transfers under SCCs add exposure.
Operational
HQ Vilnius, euro-reporting, workforce concentrated in Lithuania and EU offices.
Supply chain
Vertically integrated logistics (Vinted Go) and payments (Vinted Pay) in-house and EU-based; cloud/tech vendors not fully disclosed.
Technological
No EU-sovereign infrastructure claimed; likely reliance on US hyperscaler capacity, unconfirmed from primary sources.
Security & compliance
EMI licensing implies regulatory scrutiny; faced GDPR inquiries from EU DPAs, indicating active oversight.
Environmental sustainability
Core mission is reuse/circularity, but no verified sovereign-energy or data-center environmental disclosures.
EU alternatives
Itself a strong EU option for C2C resale β EU-incorporated, EU-run, euro-reporting; the main caveat is non-EU economic ownership and unconfirmed cloud sovereignty.
Spanish second-hand marketplace; EU-based but has taken significant non-EU (US/Korean) investment, so similar ownership caveats apply.
French refurbished-goods marketplace; EU-headquartered but heavily VC-backed including US investors. Adjacent rather than identical category.
How the method works
Methodology v2 (provisional): the score is the midpoint of two axes β Control (who owns and governs the company) and Data (where your data lives and who can reach it). Each axis is scored only on verified evidence; unknowns reduce confidence, never the score. Every input below is sourced; the weights and judgments are open to challenge.
Spotted an error? Every claim is sourced β challenge it and we correct the record.
- 2026-06-12 β Initial golden profile, authored from primary sources (human + AI review).
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Verified 2026-06-12 Β· Human + AI joint review (sources independently checked) Β· Methodology