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Mapbox

Verified

“US-incorporated maps platform, SoftBank-backed, AWS-US by design.”

Operating HQ
πŸ‡ΊπŸ‡Έ San Francisco / Washington, D.C.
where it's run
Legal domicile
πŸ‡ΊπŸ‡Έ United States (Mapbox Inc.)
where it's incorporated
Founded
2010
Ownership
Private
Lead investor
SoftBank πŸ‡―πŸ‡΅
Data hosting
AWS-US πŸ‡ΊπŸ‡Έ
12/100
Sovereign: Not
Control ↑
11
Data β†’
12

12 = midpoint of Control 11 & Data 12

ConfidenceHigh (85%)

Sovereignty Quadrant

Control ↑ who owns & governs the company  Β·  Data β†’ where your data lives. Every dot is a company β€” click to open it.

Where your data lives β†’ Who controls the company β†’ 7 companies Β· fully non-EU (0/0) TikTok β€” Data 32, Control 24 Google β€” Data 16, Control 14 Youtube β€” Data 14, Control 16 Ionos β€” Data 90, Control 90 Disneyplus β€” Data 16, Control 12 Telegram β€” Data 34, Control 14 Carrefour β€” Data 100, Control 32 Corriere β€” Data 100, Control 100 Microsoft β€” Data 26, Control 14 Amazon β€” Data 14, Control 10 Amazon β€” Data 66, Control 0 Reddit β€” Data 14, Control 10 Netflix β€” Data 24, Control 20 LinkedIn β€” Data 14, Control 16 Reuters β€” Data 26, Control 0 Pinterest β€” Data 12, Control 12 Discord β€” Data 16, Control 20 AliExpress β€” Data 18, Control 12 Twitch β€” Data 18, Control 16 Samsung β€” Data 62, Control 4 Canva β€” Data 24, Control 20 Spotify β€” Data 30, Control 68 Apple β€” Data 16, Control 16 GitHub β€” Data 16, Control 10 Uber β€” Data 16, Control 16 Salesforce β€” Data 20, Control 14 Deepl β€” Data 70, Control 78 Airbnb β€” Data 18, Control 18 Shopify β€” Data 18, Control 18 Mastercard β€” Data 36, Control 16 Dropbox β€” Data 14, Control 10 HubSpot β€” Data 24, Control 10 Notion β€” Data 22, Control 16 Stripe β€” Data 30, Control 30 Zalando β€” Data 52, Control 88 Figma β€” Data 18, Control 10 SAP SE β€” Data 68, Control 78 Atlassian β€” Data 18, Control 18 Proton β€” Data 72, Control 54 Miro β€” Data 100, Control 44 Klarna β€” Data 44, Control 42 Ecosia β€” Data 60, Control 92 Zoom β€” Data 20, Control 14 Adyen β€” Data 84, Control 84 GitLab β€” Data 26, Control 14 Slack β€” Data 14, Control 20 Hetzner β€” Data 84, Control 96 Deezer β€” Data 62, Control 66 Typeform β€” Data 100, Control 52 OVHcloud β€” Data 82, Control 94 Tutanota β€” Data 100, Control 100 BlaBlaCar β€” Data 54, Control 76 Qwant β€” Data 56, Control 88 Bitwarden β€” Data 28, Control 20 Contentful β€” Data 34, Control 48 Personio β€” Data 34, Control 58 Ikea β€” Data 34, Control 100 Whatsapp β€” Data 14, Control 12 Instagram β€” Data 28, Control 22 X β€” Data 14, Control 16 Avast β€” Data 60, Control 0 Paypal β€” Data 24, Control 32 Kaspersky β€” Data 56, Control 0 Dailymotion β€” Data 100, Control 74 Snapchat β€” Data 12, Control 14 Here β€” Data 42, Control 74 12 11 Mapbox
Mapbox β€” verified peers β€” automated estimate (0–50 pillars, normalized)

Every number below traces to 16 sourced facts across 9 independent sources, last verified 2026-06-12. 4 open questions hold confidence at 85% β€” they lower confidence, never the score.

Control ↑

Who legally and economically controls the company

11/100
8 facts Β· 5 sources Β· mixed confidence
Legal & Jurisdiction
12

Mapbox Inc. is a US company; the entity certified under the EU-US Data Privacy Framework is explicitly 'Mapbox Inc. and its U.S. subsidiaries,' subject to US FTC investigatory and enforcement powers. EU reach is contractual (DPF + 2021 SCCs), not jurisdictional over the parent. An EU subsidiary (Mapbox GmbH, Germany) exists but does not change where the controlling entity sits. Scores in the 'incorporated & run outside the EU' band.

Why 12? 4 sourced facts · click to expand
Mapbox Inc. + US subsidiaries

DPF-certified legal entity

Mapbox Notice of Certification (Data Privacy Framework) Β· as of 2026-06-12

US FTC enforcement

Subject to US regulator

Mapbox Notice of Certification Β· as of 2026-06-12

DPF + 2021 EU SCCs

EU transfers handled via

Mapbox DPA / Data Privacy & Security FAQ Β· as of 2026-06-12

San Francisco + Washington, D.C.

Headquarters

Wikipedia: Mapbox Β· as of 2026-06-12

Control & Ownership
10

Private company; no EU voting or economic majority. Control sits with US founders/management plus Japan's SoftBank, which led the 2017 Series C (~$164M) and the 2023 $280M Series E, valuing Mapbox at ~$1.3B with ~$507M raised total. Other backers (DFJ Growth, Foundry, DBL, Thrive) are US funds. No EU investor of record at the control level. Foreign-controlled relative to the EU.

Why 10? 4 sourced facts · click to expand
SoftBank (Japan), $280M

Series E lead investor

Mapbox blog: Series E funding Β· as of 2023-09-19

~$507M / ~$1.3B

Total raised / valuation

Tracxn (Mapbox funding & investors) Β· as of 2026-06-12

Privately held, US

Company type

Wikipedia: Mapbox Β· as of 2026-06-12

~$164M, repeat backer

SoftBank also led 2017 Series C

Wikipedia: Mapbox Β· as of 2026-06-12

Data β†’

Where your data lives and who can reach it

12/100
8 facts Β· 6 sources Β· mixed confidence
Data & Infrastructure
8

Mapbox hosts on Amazon Web Services with a primary region in the United States, and explicitly states it cannot restrict storage/serving to the EU or any single region. Data is cached/served via AWS CDN in various regions globally. This is US-hyperscaler hosting with a US primary region and CLOUD Act exposure β€” bottom band. The on-prem 'Atlas' option exists but is not the default SaaS path.

Why 8? 4 sourced facts · click to expand
AWS primary region in the US

Primary data hosting

Mapbox Data Privacy & Security FAQ / DPA Β· as of 2026-06-12

No β€” by Mapbox's own statement

Can processing be EU-only?

Mapbox Data Privacy & Security FAQ Β· as of 2026-06-12

AWS CDN, various global regions

Content delivery

Mapbox DPA Β· as of 2026-06-12

Atlas on-premise option

Self-hosted alternative exists

Mapbox Data Privacy & Security FAQ Β· as of 2026-06-12

Operations & People
18

US-centered operations: CEO Peter Sirota (ex-AWS, appointed March 2021) based in the US, dual SF/DC headquarters, ~650+ employees historically US-weighted, USD reporting. Modest EU footprint via Mapbox GmbH and new Berlin/London offices opened in 2025-26, which lifts the score slightly above the floor but does not shift the operational center of gravity out of the US.

Why 18? 4 sourced facts · click to expand
Peter Sirota (US, ex-AWS)

CEO

Mapbox Leadership Β· as of 2026-06-12

650+ employees

Workforce size

Wikipedia: Mapbox Β· as of 2026-06-12

Berlin + London opened 2025-26

European offices

Mapbox blog: 2025 year in review Β· as of 2026-01-06

Mapbox GmbH exists

German legal entity

Tracxn (Mapbox GmbH legal entity) Β· as of 2026-06-12

Aligned to the EU Commission’s official Cloud Sovereignty Framework (SEAL, Jun 2026) β†’

What we don’t know 4 open questions β€” they lower confidence, never the score
  • ?

    What is SoftBank's exact equity percentage and does it hold board control?

    Determines whether ownership is US-management-controlled or effectively Japanese-influenced; the Series E announcement does not disclose stake or board seats.

  • ?

    How large is the EU headcount in Berlin/London relative to US staff?

    Would refine the operations score; current evidence treats EU offices as small satellites but exact ratio is unverified.

  • ?

    Is the EU 'data residency' achievable for any product tier, or only via self-hosted Atlas?

    If a managed EU-region offering exists, the infra score could rise; current FAQ says SaaS source data sits in a US AWS primary region.

  • ?

    State of incorporation (Delaware vs. other)?

    Confirms the precise US legal home; sources confirm US incorporation but did not pin the exact state.

EU Cloud Sovereignty Framework lens

SEAL framework targets cloud service providers; this is an analogous sovereignty mapping for a maps/location-data platform, not a certification.

Strategic

US-controlled with Japanese (SoftBank) strategic backing and AI/automotive direction; EU has no strategic leverage over direction.

weak

Legal & jurisdictional

Mapbox Inc. is US-incorporated and FTC-supervised; EU reach is contractual via DPF + SCCs, not enforceable over the parent.

weak

Data & AI

Source data hosted in an AWS primary region in the US; Mapbox states it cannot restrict processing to the EU. CLOUD Act exposure applies.

weak

Operational

US-based CEO and dual SF/DC HQ; small Berlin/London offices and Mapbox GmbH do not shift the operational center to the EU.

weak

Supply chain

Subprocessor list published, but full upstream dependency mapping not verified in this review.

not assessed

Technological

Core platform runs on a US hyperscaler (AWS); self-hosted Atlas exists but is not the default managed path.

weak

Security & compliance

Maintains DPF certification, a DPA with 2021 EU SCCs, and a published security/privacy posture β€” compliance scaffolding exists even though jurisdiction is US.

moderate

Environmental sustainability

No EU-specific environmental/sustainability data verified in this review.

not assessed
EU alternatives
πŸ‡³πŸ‡± HERE Technologies here.com with caveats

EU-headquartered (Amsterdam) location-platform; owned by a consortium incl. Audi/BMW/Mercedes plus non-EU stakes β€” strong EU footprint but mixed ownership.

πŸ‡¨πŸ‡­ MapTiler maptiler.com with caveats

Swiss-based maps/vector-tile platform, a direct Mapbox-style alternative; Switzerland is European but not an EU member state.

πŸ‡«πŸ‡· Jawg Maps jawg.io EU-controlled

French maps/tiles provider built on OpenStreetMap with EU hosting; smaller scale but EU-incorporated, EU-operated, and EU-hosted.

How the method works

Methodology v2 (provisional): the score is the midpoint of two axes β€” Control (who owns and governs the company) and Data (where your data lives and who can reach it). Each axis is scored only on verified evidence; unknowns reduce confidence, never the score. Every input below is sourced; the weights and judgments are open to challenge.

Spotted an error? Every claim is sourced β€” challenge it and we correct the record.
  • 2026-06-12 β€” Initial golden profile, authored from primary sources (human + AI review).

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Verified 2026-06-12 Β· Human + AI joint review (sources independently checked) Β· Methodology